Top 9 On-page SEO Strategies to Get Your Website Ranked on Google
SEO is very important for all websites and in it, On-Page SEO is the most important part of SEO. So here we all get the knowledge about On-Page SEO. Top-9-on-page-seo-strategies-to-get-your-website-ranked-on-google. On-page SEO is also known as On-Site SEO. On-page SEO is the most important thing on any website. 95% of traffic is gained by On-page SEO. On-page SEO also made a path for Google crawlers. For Google crawlers, it’s easy to read your article/post. There are many things about On-Page SEO. So, let’s get started to read about On-Page SEO and read it carefully…
What Is SEO?
SEO stands for Search Engine Optimization. Search Engine Optimization does not that we can optimize the Search Engine, it means that we can optimize our web pages which are shown on the search engine and SERP. If any website has a top position on Google SERP then it means the website author has a good knowledge of SEO. SEO is the path to getting a higher Ranking on Google SERP. If you want to get full information about SEO then click on this link
ON-PAGE SEO
Now we all are talking about On-page SEO.
I already told you a few things about On-Page SEO. So, now we are talking about the factors of On-Page SEO that helps you to get a higher ranking on SERP.
There are many ranking factors of On-page SEO.
Ranking Factor of On-page SEO
Content
Content is an important part of any website. Without any content, the website looks like, a beautiful luxury car without an engine. It might look nice but it’s useless.
1. Heading Structure
Heading Structure is the best way to look at your website. For example, If a man is dressed correctly it looks great but if he is not appropriately dressed then he looks terrible.
In the same way, without a heading structure, the content looks very bad. Running structure is very important. The title of any Content should be H1. All subheadings are in H2. Always remember one thing is that H2 is always in H1 and H3 is always in H2 and H4 is in H3 and so till H6. All headings are in that format. The heading format is very beneficial for SEO.
2. Title Structure
Every Content has a focus keyword and all content depends on a specific keyword. If you know, your focus keyword then it is very easy for you to write the content very easily. The main thing is that you have to be sure what your main keyword is. Your title depends on your main keyword. You have to write an attractive title because your title is displayed on the SERP pages. If your Tittle has an attractive line, users click on your content and read the content with a different excitement or with more curiosity. You have to remember a few things when you write a title:-
- Heading Structure ( H1, H2……..H6)
- Positive/Negative Words ( You must know, You can’t miss, etc.)
- Numbers (Top10, No.1, etc.)
- Power Words ( Best, Amazing, Great, etc.)
- Year ( 2022 means it’s the latest)
SEO title will display on Google SERP. Always remember that your SEO title has only 65-70 characters. Your Blog title has also 65-70 Characters.
For Example:- Suppose your content is on fashion. So, your title is like
20 Cool & Stylish Fashion For men
15 Tips of 2022 for Men’s Fashion
3. URLs
URLs are the most important and beneficial thing which helps to get traffic to your website. Without URLs, your website cant get a higher rank on SERP. There are many types of URLs Like Internal Links, External Link, Backlinks, etc.
Internal Links:-
Internal links are very important for your website. You have to create internal linking in any content because it helps get a higher rank on your SERP. This Article has also been optimized by internal linkings.
External Links:-
External Links get 60 to 70% of traffic on your article. External Links also give you a higher rank on SERP. External links, When we put a link on our website or an Article from another website. Suppose, You wrote content about Digital Marketing. An unknown person also wrote content related to your article. Then you put a link on your content from that unknown person’s content.
Backlinks:-
Backlinks give your website Domain Authority, Value, Page Authority, and traffic. Now we take a tour of what backlinks are. Suppose, there are 2 websites, Website1 and Website2.
Website1 has an external link to Website2. So, Website2 has Backlinks from Website1.
Website1
Website2
4. GOOGLE BUSINESS PROFILE/ GOOGLE MY BUSINESS
Google’s business profile is a local SEO. Google’s business profile is very beneficial for your business. A specific area where your business is located GMB ( GOOGLE MY BUSINESS) is very profitable for your business. Suppose your business is located in Hisar, Haryana. Your business is about Digital Marketing Course. When someone searches on google about Digital Marketing Courses your website will be displayed on no.1 on SERP. Normally, We all know that which website is on top in SERP gets more traffic than others. Every businessman should have an account on google’s business profile for their business.
5. Keyword
In a survey, Many people didn’t know the meaning of keywords. I will tell you the meaning of the keyword with an example.
Any word or phrase is a keyword. Anything you type on Google or other search engines is a keyword.
For example:- if you want to know about On-page SEO, Benefits of SEO, or something else. Open your browser, You type on search query On-page SEO and Google shows you millions of results about On-page SEO. So, here your keyword is On-page SEO. Anything you search on Google or other search engines is a keyword. When an Article is published on any search engine. Then his ranking is based on his keyword. If you want to rank your content on SERP then your priority is to set the best keyword for your content. If your keyword rank on SERP then your Article will be Ranked automatically.
In short, you need to know about your targeted audience. Like if your content is based on Electronics. Then your keywords are Mobile Phones, LED TV, Speakers, Headphones, and many more electronic items.
If you want to know about the value of your keywords, there are many free or paid tools where you search for the value of your keywords.
I hope you understand the meaning of the keyword.
6. SEO Writing
SEO Writing, now you know what SEO is and why it’s important. Now we are talking about SEO Writing. SEO writing is an ART. Suppose you write Content about anything you have to grab knowledge about that topic. There are three best formulas to write unique and informational content. These formulas are 1. Read, 2. Absorb, 3. Write.
First of all, you have to grab knowledge about your Content. You can find knowledge on Google, Youtube, Wikipedia, etc. Then absorb it. After gaining the knowledge you have to revise what you read. Then after 10 or 15 minutes start writing. When you start writing with your mindset, your content will be 100% unique. Unique content always gets a higher position on SERP.
Note:- There are many things that you should remember when you write content. Don’t use any type of blackhat technique.
● Readability-
You should write content that is easy to read. So, your users can find information easily. Always write content, According to Goggles algorithms.
● Optimized Content:-
your content writing has to be optimized. Before publishing any content, check carefully its Spelling, Grammer, Heading Structure, keyword location, and many more.
● Heading structure:-
Heading structure is very important for any article. Without a heading structure, the user gets in trouble finding information. Google bots also didn’t crawl your content. Thus Heading Structure is very important.
7. Use Subheading:-
Always remember that when you write content the structure of your whole content should be properly managed by Heading or subheadings. with the help of heading structure users easily find information from your article. Google bots also read your article easily and give you a higher rank on SERP.
8. Don’t overuse your keyword:-
Your keyword is on your content only used 1 to 2%. Now, I’m trying to explain to you with an example- Suppose your content has 700 words. So, your keyword should be used only 7 times. It means your keyword density is 1% and it’s very beneficial for your content. Keyword density is a black hat technique. It has been profitable for a short time. But when Google knows that your content is optimized by the Black hat technique your Article ranking is going down and you can not give a higher rank to your article even using the white hat technique.
9. Use Graphical Assets
Using images or videos, make your website attractive. Usually, Users use images or videos when they are doing online shopping. If you did not use images or videos it means you are missing out on traffic. It’s very bad for your website. We also use visual assets to buy anything. If you like the images or videos about any product, there are 90% chance to you buy that product. So, I recommend you add images or videos.
Conclusion-
Now you are ready to complete an article and achieve a higher rank on SERP with the help of On-page SEO. On-page SEO is the most important thing you should do on your websites. These 9 strategies give you a better experience for your website. The conclusion is, Always make sure about your main keyword, Heading Structure, URLs, and all these points. If it is useful for you then check my other blogs about Digital Marketing.